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Motives by Loren Ridinger, through revolutionary, cutting-edge technology, is a world leader in the customized cosmetics industry. Motives is worn by some of today’s hottest celebrities and is a favorite of makeup artists, models and photographers. Motives by Loren Ridinger strives to empower people everywhere to look and feel beautiful inside and out, while providing thousands of Beauty Advisors worldwide with an opportunity to live the lifestyle they have always dreamed of. Motives has been featured in industry-leading publications, such as Us Weekly, Lucky, People, Vogueand Los Angeles Times.

Why does Ann Hughes of Ann Hughes Hair Design choose Motive cosmetics? “Because I wanted the best, product line for all skin types with up to date trends and education so that I can offer my clients the best the industry has to offer, says Ann Hughes”